Launch guide

AI Startup Launch Checklist

Use this checklist before submitting your AI product to directories, launch platforms, communities, and review sites.

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Write a one-sentence positioning statement

Summarize what your product does and who it's for in a single clear sentence.

Prepare an original product description

Write a compelling 2-3 paragraph description highlighting key features and benefits.

Create SEO title and meta description

Optimize your title tag (50-60 chars) and meta description (150-160 chars) for search.

Collect 3-5 clear use cases

Define specific problems your tool solves with concrete examples for your audience.

Prepare logo and screenshots

Gather high-res logo, hero image, and 3-5 product screenshots for listings.

Create Product Hunt launch copy

Write a tagline, short description, and first comment for your Product Hunt launch.

Prepare X and LinkedIn launch posts

Draft announcement posts with visuals, hashtags, and a clear call-to-action.

Make a list of relevant directories and communities

Research relevant niche directories, communities, and newsletters for your product.

Set up basic analytics before launch

Add Google Analytics, Plausible, or PostHog to track traffic and conversions from day one.

Track submissions and follow-ups

Use a spreadsheet to log submissions, status, login details, and follow-up dates.

Want help with directory distribution?

Our paid launch packages include 100+, 200+, or 300+ done-for-you directory submissions, dashboard tracking, and a final campaign report.